Shopify is good choice as an Ecommerce Platform

Do you know eCommerce websites make up about 10-12% of the internet? And I always thought that it is difficult to create eCommerce website. Gartner, a leading information technology research and advisory company, predicted that Indian eCommerce revenue would reach to billions, a whopping 70% increase after 2014. This simply reflects the scope of online retail. But where there are good opportunities, there is competition together.

In eCommerce startups, there is also an increase of tools that provide entrepreneurs with technical services to start, manage and expand their online stores. To move forward in tough competition, an eCommerce store will have to be well designed and well managed. That is why choosing the right eCommerce store platform plays a huge role in the success of your business.

One such tool that carry to make eCommerce better for everyone is Shopify.  In this Shopify review, we will know that it is a great eCommerce platform. If you have ever bought something online, it is possible that you have purchased something from 175,000 active Shopify stores. This number indicates the popularity of this service. What is this in Shopify? Let's know

Creating a successful eCommerce store is much more than creating a pretty looking website. Let's know deeply about what are the important aspects of eCommerce website that Shopify completes.

Usability

Shopify's dashboard can be surprising relief for people who are not very tech-savy. Using Shopify is quite intuitive as in the first login you are given quick explanation of each tab. Shopify manages to make all the user-experience a cakewalk, along with implementing advanced eCommerce features. Intimidating tasks such as enabling a product rating system and much more is very simple. Shopify stands for the prime purpose of being an eCommerce platform, i.e. building an online store with zero coding. In addition, it also gives access to code if someone wants to play with the code.

In short, your eCommerce store will be up and run in minutes. How easy it becomes with Shopify's admin controls.

Shopify Admin Controls

Storefront Management

The major part of setting up an eCommerce store is to design the website, make different pages and list the products. Designing a website with Shopify, within a breeze. Shopify houses hundreds of free and paid themes to choose from. All we have to do is choose which one to install, install and use customize.

Shopify Product Upload

ShopifyProduct Upload Services can be done with speed and security that allows customers to upload with minimal loading time

Shopify theme store

Worried about how you will adjust with a prebuilt theme?

Well, you have the liberty to upload a third party theme or just modify any existing theme. Shopify gives you the power to modify your store without coding/designing knowledge.

It seems, Shopify realizes that most new eCommerce websites come with a blog; This is why it enables us to maintain a parallel blog with the store. Even, a blog can also be created and attached to the store, without any coding. This amplifies that Shopify is also a fully hosted blogging platform from an eCommerce platform.

eStore Management

Managing custom preferences, fulfilling orders, managing payments, etc., can still be a tedious task, if not managed by a reliable store management system.

All these things will require a piece of code designed separately which will be embedded in your eCommerce website. Even, popular CMSs (Content Management Systems) such as Joomla and WordPress will also have to install 10s of plugins to accomplish comprehensive eStore management.

However, Shopify has a CMS dedicated to eCommerce, making eStore easier to manage as needed.

The inbuilt major functions that come with an ideal store which is inbuilt in Shopify are given below:

• Creating and managing customer profiles.
• Grouping customers' profiles according to buying habits, payment preferences, geographical location, demography, etc. This information can be exported and later can be used to analyze trends. Information of products such as images, description, pricing, stock available etc., and categorizing products into collections, etc.
• Creating and selling customized gift cards for your brand.
• Offering discount coupons as part of your marketing.
• Check and fulfill Orders.
• To notify customers for order confirmation, cancellation, shipping details, and e-mail templates for refund notification, order invoice and many more.
• Creating and managing a blog for eCommerce website with an inbuilt CMS which is as easy as WordPress.
• Shopify SEO and Marketing allows custom title tags, meta descriptions on every category page for SEO purpose and also allows you to build customized landing pages for marketing purpose.